Black Friday Early Access

Just Launched: Signature Alchemy

Loved by 50,000+ customers

GET5 Use code for 5% off on your 1st purchase

Black Friday Early Access

Just Launched: Signature Alchemy

Loved by 50,000+ customers

GET5 Use code for 5% off on your 1st purchase

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About Secret Alchemist & Clean Perfumes

What is Secret Alchemist?

Secret Alchemist was founded over 35 years ago by Sumi Thadani, a pioneer in holistic wellness. Today, her legacy is led by co-founders Ankita Thadani and Samantha Prabhu, bringing a modern perspective to time-tested ingredients.

Our formulations are rooted in nature, backed by science, and made without toxins, fillers, or chemical overload. Each product is crafted to elevate your everyday life with potent essential
oils, real botanicals, and no unnecessary extras.

We create personal care products that transform self-care into a meaningful pause, grounding, indulgent, and entirely your own.

What does “clean perfumery” mean?

Our clean perfumes are made using aromatherapy-based essential oils, grain-derived alcohol, and aqua and are free from phthalates, parabens, and harmful toxins.

Every ingredient and allergen is transparently listed on our product pages, because we believe in #nothingtohide.

Where are your perfumes made?

Each Secret Alchemist perfume is conceptualized, blended, and bottled in India, using globally sourced ingredients that meet international clean beauty standards.

How long do your perfumes last?

Our fragrances typically last for 6+ hours, depending on your skin type, the weather, and your body chemistry.

What’s the best way to apply perfume?

For best results, apply on pulse points—wrists, neck, and behind the ears. Avoid rubbing your wrists together to preserve the scent’s natural evolution.

Can I layer Secret Alchemist perfumes?

Absolutely! Our perfumes are designed to be layered, allowing you to create a scent that’s uniquely yours.

Are your perfumes suitable for sensitive skin?

Yes. Our formulations are dermatologically safe and free from harmful chemicals. However, we always recommend a patch test before first use.

How should I store my perfume?

Keep your perfume in a cool, dry place away from direct sunlight and extreme temperatures to maintain its purity and longevity.

Orders & Payments

How can I place an order?

Visit www.secretalchemist.com, browse our collection, add your chosen fragrances to the cart, and check out securely using your preferred payment method.

What payment options are available?

We accept all major debit/credit cards, UPI, net banking, wallets, and Cash on Delivery (COD) for select locations.

I didn’t receive a confirmation email. What should I do?

Please check your spam or junk folder. If you still don’t see it, contact our support team with your order details.

Shipping & Delivery

Do you ship internationally?

Currently, we only ship within India.

How long does delivery take?

All orders are processed within 1–2 business days and typically delivered within 3–7 business days, depending on your location.

How can I track my order?

Once your order ships, you’ll receive an email and/or WhatsApp message with your tracking link.

Do you offer free shipping?

Yes, we offer free shipping across India on orders above ₹500. Please refer to our Shipping Policy for the latest updates.

Returns, Refunds & Exchanges

Can I return or exchange my perfume?

Due to hygiene and safety reasons, we cannot accept returns once a perfume is opened or used. However, if your order arrives damaged, leaked, or incorrect, we’ll replace it promptly upon receiving clear photo/video evidence.

How do I report a damaged product?

Please email us at care@secretalchemist.com with your order number and clear photos of the item.

When will I receive my refund?

Refunds for prepaid orders canceled before dispatch are processed within 5–7 business days.

Contact Us

We're here to help you.

Email: care@secretalchemist.com

Phone: +91-8591027688

WhatsApp Chat: +91-7718821521

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