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Secret Alchemist
India's 1st
Clean Perfume™
At Secret Alchemist, we create fragrances with intention, blending rare Indian botanicals and modern artistry to craft scents that are both luxurious and conscious. Every creation is thoughtfully made, free from harmful toxins, phthalates, and harmful additives, honoring nature and your well-being. Crafted for the modern world, our fragrances celebrate purity, elegance, and mindful beauty.
Experience clean luxury, consciously crafted, timelessly elegant, and effortlessly unforgettable.
Our Story
Meet our Founders
Our Ethos: The Essence of Alchemy
35 Years Legacy
For more than three decades, Secret Alchemist has built its craft on knowledge, patience, and respect for nature. Our legacy is defined by careful sourcing, clean methods, and formulas that have been refined over generations. Thirty-five years in, we continue to innovate while staying true to the heart of our work: honest, effective, and meaningful wellness.
Clean = Honest
Clean to us is simple. It means using ingredients that speak for themselves. Essential oils for authenticity. Green alcohol for purity. No hidden additives, no shortcuts. Honest means you know exactly what touches your skin and what you breathe in. Our perfumes are premium, long lasting, and crafted with clarity at every step. When we say clean, we mean transparent, responsible, and built with integrity.
Aromatherapy led Perfumery
Our perfumes begin with essential oils chosen for their scent and their ability to shift how you feel. Each note is layered with intention so the fragrance does more than smell good. It supports your mood, and your daily rhythm. With green alcohol as the base, every blend stays clean, breathable, and skin friendly. The result is high-quality perfumery powered by aromatherapy, crafted to last and to elevate every moment.
Clean Perfumes
Pure by Nature
Clean perfumes are made from pure...(read more)
Pure by Nature
Clean perfumes are made from pure essential oils and certified safe ingredients. Free from synthetic toxins, they embody transparency and sustainability - blending nature’s essence with modern craftsmanship for a conscious, luxurious scent experience.
Made with Care
Conventional perfumes often hide...(read more)
Made with care
Conventional perfumes often hide harmful chemicals that trigger allergies, headaches, and hormonal imbalances. Clean perfumes allow you to indulge in fragrances without any side effects.
Safe & Clean
Crafted without phthalates, parabens... (read more)
Safe & Clean
Crafted without phthalates, parabens, or synthetic dyes, clean perfumes use green alcohol and pure botanicals. They’re gentle on your skin, kind to the planet, and made to feel naturally yours.
Clean = Honest
At Secret Alchemist, we treat perfume like a second skin. A daily ritual. A form of self-expression that should never compromise your health. Our formulas are clean, conscious, and completely transparent.
From detailed ingredient lists to allergen disclosures and IFRA certifications, you can see exactly what touches your skin.
Because when you choose self-expression, you shouldn’t have to compromise your well-being.
Clean. Conscious. Completely Transparent
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