About Us
Our Story
We are Secret Alchemist, formerly named 24 Carat Remedies, and we champion holistic wellness and self-care through metamorphic Aromatherapy. Our journey began 20 years ago and since then we’ve touched 30,000 lives, bringing health and happiness to those homes.
Synergy is embraced as our core, helping us design each product to evoke an oasis of serenity and harmony within; awakening your senses, healing your body, and bringing balance to your state of mind.
Our formulations of therapeutic ingredients boost everyday well-being and cater to daily stressors. From hair products to skin, everything inspires rejuvenation and relaxation for today’s fast paced world. Our products are handcrafted with precision, are fresh to order, and are holistically tailored to your needs.
If you love indulging in self-care and desire an enduring sensory experience, stay with us as we enlighten you about modern Aromatherapy and take you through a transcendent healing journey!
Introducing
Meet the Founders
We are passionate advocates of organic living who seek to empower the world by sharing nature’s healing elements for the body, mind, and soul connection. We are Sumi and Ankita Thadani; a mother-daughter duo with a deep admiration for the healing powers of Aromatherapy.
For years, we have teamed up together and translated this love into our mindfully handcrafted products aimed to bring balance to the contemporary lifestyle. Using ethically sourced herbs, botanicals, and essential oils, we create potent blends of love, science, and nature for a better balance between the inner and outer YOU.
As we traverse through our forever learning journey, our aim is to enhance the efficacy of our products and perfect its formulations. Today, we set forth our mission and our trademark tagline: Awaken. Heal. Balance.
Samantha Ruth Prabhu
An actress and a champion of holistic wellness, Samantha Ruth Prabhu joins as the co-founder of Secret Alchemist. Having experienced the effectiveness of aromatherapy, Samantha is a big believer in the power of natural remedies for true well-being. Her transformative healing journey, combined with our mission to nurture well-being from within, creates the perfect harmony to bring wellness to the world.
Ankita Thadani
Ankita Thadani is an Architect by profession and has been deeply immersed in Aromatherapy since her childhood days. She spent those days helping her mother handcraft therapeutic blends to perfection, and imbibed knowledge about the ancient practises of Aromatherapy. Today, she and Sumi birth Secret Alchemist, bringing a contemporary artisanal touch to this ancient yet modern form of therapy and endeavour to educate the world about its benefits.
Akash Valia
Akash Valia is an entrepreneur possessing rich experience in the healthcare industry. Having led core initiatives at PharmEasy, he brings his leadership and strategic skills to look after the business side of things. As a co-founder of Secret Alchemist, he is here to helm the mission of delivering purpose-driven, ailment-focused wellness solutions that harness the power of aromatherapy.
Our Benefits
100% Natural
Our ingredients are organic and of the highest quality for you to engage in an authentic self-care regime.
Healing properties
Through our holistic approach of healing, our products will improve your health, wellbeing, and lifestyle.
Mindfully handcrafted
Our products are a blend of therapeutic ingredients in mindful proportions to create for you an enriching experience.
Family owned and operated
We are a small, family owned business committed to handcrafting superior Aromatherapy products that inspire you to enhance your well-being.
We Go Green
Our products are designed and curated eco-friendly as a testament to our dedication to environmental responsibility and sustainability.